With multiple setbacks in India, Skoda — and by extension, the VW Group — have high stakes riding on one SUV: the KylAQ. While it’s officially a Skoda product, its success is crucial to the group’s broader India strategy. Can it turn around their fortunes? The emerging sales data offers compelling clues.
KylAQ’s Sales Surge – A New Skoda Superstar
March 2025: Skoda logged its highest-ever monthly sales—7,422 units—largely boosted by KylAQ, which emerged as the brand’s top seller.
April 2025: Out of 7,302 Skoda units, 5,364 KylAQs were sold—nearly five times Slavia’s volume. Its sales surged from 1,242 in January to over 5,300 in April.
Feb–Apr 2025 Quarter: KylAQ totaled 15,569 units, accounting for 64% of Skoda India’s total PV sales (24,441 units).
June 2025: Out of 5,014 Skoda cars sold, 3,196 were KylAQs, making up 71% of the brand’s Q2 numbers. Overall, Skoda’s sales jumped by 95% YoY in June.
First Half of 2025: Skoda clocked record sales of 36,194 units, a 134% YoY growth, again fuelled mainly by KylAQ demand.
Model Comparison – KylAQ vs. Others
| Model | Jan–Apr 2025 Sales | Share of Skoda India PV Sales |
|---|---|---|
| KylAQ | 15,569 units | ~64% |
| Slavia | 4,645 units | ~19% |
| Kushaq | 4,086 units | ~17% |
| Others | 141 units total | – |
KylAQ clearly dominates Skoda’s lineup both in volume and segment share.
Sustainability Questions – Can KylAQ Keep the Momentum?
KylAQ’s monthly numbers surged—from 1,242 in January to over 3,600 in February, 5,300 in April, and ~5,000 in June.
Backlogged bookings remain high—15,000+ pending as of early 2025, with 2–5 months wait times reported for Signature and Classic trims.
Skoda aims to ramp up monthly sales to 8,000 by year-end 2025, targeting 3% market share and 80,000 annual KylAQ sales by 2026.
Can We Call KylAQ the “Last Hope”?
Given the data:
KylAQ now accounts for over two-thirds of Skoda’s monthly sales consistently.
Other models—Kushaq, Slavia, Kodiaq—are in decline, with sales dipping sharply in the same months.
Skoda’s overall growth in India is hinged on KylAQ’s performance across metro and Tier‑2/3 cities, with network expansion and pricing strategies being crucial.
While KylAQ is a Skoda vehicle, its role extends far beyond. As Skoda leads the VW Group’s operations in India, the SUV’s performance is critical for the group’s survival in the market. In that context, KylAQ functions like a bridge to recovery — if not the final hope, then certainly the strongest one yet.
Final Thoughts by DailyWheels
The KylAQ has clearly emerged as the star performer in Skoda’s India portfolio—driving record-breaking sales and pushing the brand into new volume territory. But can it carry the entire burden? With legacy models in decline, Skoda’s future is increasingly tied to the KylAQ’s ability to sustain its growth, expand into new regions, and handle customer expectations over time.
Whether it’s the literal “last hope” remains to be seen, but at present, it’s certainly the most crucial element in Skoda’s — and arguably VW Group’s — plan for redemption in India.
